Welcome to
GREAT IDEAS,
PROVEN PROCESS,
AMAZING RESULTS.
Immersicom is a full-service creative digital agency
that provides end-to-end experiences.
Immersicom has over 25 years of experience working with high-technology companies explaining complex processes using engaging animation, interactive, augmented, and virtual reality experiences. We have successfully delivered thousands of projects, so we understand what works and what doesn't. Our team are experts at learning about our client's technologies, understanding their value propositions and creating an experience that quickly conveys them in a highly impactful way. Our team has created and delivered some of the most innovative and engaging interactive experiences for major brands at tradeshows, events and permanent installations around the world.
Our Process
Some of the industries we serve
Aerospace/
Defense
Automotive
Construction
Telecom
Energy
Healthcare
Semiconductor
Computer/IT/
Cybersecurity
Some of the amazing clients our team
has worked with
Many of the companies we've worked with are high-science, high-technology, that require the ability to understand their products and solutions and create an experience that quickly conveys their value proposition through animation or interactive engagement. Below is a small sample of the projects our team has worked on over the years.
Aerospace/Defense
- Leonidas Counter UAV Animated Video
Challenge:
Explain new counter drone technologies using directed energy. Highlight current and future capabilities.
Solution:
Created 4 animated scenarios showing current and near-future concept of operations of Leonidas systems. The animations and associated graphics have been used for multiple purposes and venues.
- Global Innovation Center
Challenge:
Update an old static environment to a new digital one and be able to take the customer on a journey to learn all about Harris.
Solution:
Explained their technologies in a simplified way using compelling purpose-built content and the latest interactive AV technologies.
- Air Show Pavilion Experiences
Challenge:
Portray Raytheon as the most advanced aerospace company at numerous air shows and tradeshows - deliver “never before” seen experiences to explain Raytheon's myriad of solutions across all domains.
Solution:
2009 - 2019 Developed creative for key experiences throughout Raytheon's pavilion for Air Shows in Farnborough, Paris and Dubai
HealthCare
- Procedures for Crossing the Right Heart
- Physician Education Animation
Challenge:
Educate physicians about how to safely use a catheter to cross the right heart using a variety of techniques.
Solution:
Created a simple and informative animation that demonstrates the use of different devices and techniques for crossing the right heart safely.
- Physician Education Animation
Challenge:
Educate physicians about how to use Healeon device.
Solution:
Creation of a cost-effective informative animation that demonstrates the use of the device.
- Multi-player Game
Challenge:
Attract and educate veterinarians about Merial's pet products in a fun and informative way.
Solution:
Created a multi-player tradeshow game called "Pet Invaders" where attendees play a quick twitch game to eradicate fleas, ticks, and other parasites. The branded game featured multiple products, a game show host, scoreboard and 10 interactive stations. The game was fun, informative and attracted numerous attendees at veterinarian conferences.
Energy
- Interactive Presentations
Challenge:
Explain facts about fracking, LNG supply chain, other key technologies and how they impact the economy and daily life.
Solution:
Created easy to understand interactive applications that explain how and where fracking works. Other interactive presentations included: the end-to-end LNG production process as well as ExxonMobil's chemical business.
- Interactive Multi-touch Wall
Challenge:
Find a way to highlight FMC's vast portfolio of oil and gas equipment and where the products and solutions are used.
Solution:
Created a large-scale multi-user interactive mural that shows the entire energy producing ecosystem and where FMC's products and solutions are located. This interactive wall allowed up to 30 attendees to select various touchpoints and drill down into individual models of equipment, images, videos and other content.
- Launch Event Media and Virtual Reality
Challenge:
Create an engaging and informative set of experiences for a product launch event.
Solution:
Created a virtual reality tour of SBM's new rig technologies, a derivative teaser video and a holographic Hypervision experience.
- Virtual Reality Application
Challenge:
Take New Orleans JazzFest attendees on a tour of Shell's deep-sea drilling and production processes in the Gulf of Mexico - to places they could never go.
Solution:
Created an awe-inspiring virtual reality tour that starts off in a helicopter flying past oil rigs to the bottom of the sea floor to see deep-sea drilling in action. The tour provided key facts about how Shell is operation safely and effectively in tough environments while also protecting the environment.
Automotive
- Virtual Auto Show and Passport Experiences
Challenge:
Create a virtual auto show that matches Czarnowski's live Toyota Auto Show experience. Showcase specific Toyota vehicles through engaging interactive animations, product specialist videos and links to Toyota.com.
An onsite Toyota Auto Show experience was needed to gather leads, prompt attendees to explore areas of the tradeshow booth and provide a platform for a sweepstakes entry to win a new Toyota Tundra.
Solution:
Immersicom worked closely with Czarnowski to integrate their design and digital models into an engaging online website. Immersicom optimized, integrated models, created animations and programmed all software, web and AWS programming to create an amazing online experience which drew over 100,000 visitors the first couple of weeks.
- Gesture Game
Challenge:
Create a fun branded experience for Atlanta Falcons fans at Mercedes Benz stadium.
Solution:
Created a gesture based virtual football experience called the Matt Ryan challenge. Immersicom team members worked closely with the Public School agency to execute their vision. Integration and optimization of graphics, gesture recognition software and sharable content for social media.
Construction and Industrial Equipment
Interactive Backhoe
Challenge:
Find the best way to showcase a virtual piece of construction equipment's functionality and features.
Solution:
Created a photorealistic real-time 3D virtual model of a backhoe. The virtual model includes virtual controls, feature call outs and the ability to customize excavating equipment attachments.
- HD Visualizer, AR and VR Showroom
Challenge:
Take complex window and door CAD models with various configurations and variations and convert them to detailed and photorealistic virtual products. Integrate them with a digital sales tool that runs online and on tablets. Create a virtual reality showroom to also showcase Andersen window and door products. Visualize those products in virtual showroom and home settings.
Solution:
Handled optimization and conversion of numerous CAD models, complex software development to account for re-sizing window and doors on the fly while keeping proper shapes and dimensions with dynamic scaling on multiple axis. Integration into a WebGL real-time 3D platform and sales tool UI.
- Factory of the Future
Challenge:
Enhance Trumpf's factory of the future facility with interactive digital experiences. Provide a platform to engage with customers and bring up specific content pertaining to each customer throughout the facility.
Solution:
Created a set of integrated experiences that connected to a/ content management system. Experiences included:
- Tradeshow Experiences
Challenge:
Explain Otis' latest elevator product line, and where those elevators are across the world and what buildings those products are featured in at the Shanghai elevator show. The interactive demonstrations needed to be able to switch between Mandarin and English.
Solution:
Created multiple interactive experiences including:
Semiconductor
- Wearable Data Visualization Experience
Challenge:
It isn't obvious that Intel processors are in smaller wearable devices or how they are used and improve daily life. Intel needed a compelling way to explain this at CES.
Solution:
Created a visually stunning, technically innovative display of real-time data from wearable Oakley Radar Pace smart glasses and a TAG Heuer smart watch. The application captured the data from the devices in real-time as athletes ran and biked on fixed displays then transmitted the live data to beautifully designed transparent OLED displays.
- Equipment Animated Videos
Challenge:
Explain Veeco's latest tool technologies, show features and benefits of the tool performing various operations.
Solution:
Created informative photorealistic animations of the tools. The animations revealed and isolated key features and components which highlighted the benefits of the tools
Telecom
- Networking Animations and Interactive Applications
Challenge:
Demonstrate and explain complex networking technologies.
Solution:
Created interactive presentations that explained Cisco solutions in easy-to-understand step-by-step interactive demonstrations and compelling informative animations.
- Bike Vision AR
Challenge:
Demonstrate how new applications are achievable through higher-bandwidth 5G networks.
Solution:
Created an augmented reality experience that featured a Ducati motorcycle and a volumetrically captured holographic host explaining how to perform maintenance procedures. The experience was driven by an iPad used by the user walking around the motorcycle. Augmented reality overlays tracked features on the motorcycle which visually explained step-by-step how to perform various maintenance tasks.
Computer/IT/Cybersecurity
- Virtual Reality Key Note
Challenge:
Create a themed, high-impact and informative keynote experience for Dell's CIO at Dell-EMC world.
Solution:
Created a compelling VR experience demonstrating Dell's latest storage solutions in a cinematic “dark knight” themed environment at Dell EMC world onstage. The demo needed to be easy to use so that the CIO could quickly pull apart the server/storage components and explain key value propositions. Components were CAD accurate; the environment and user interfaces were intuitive and beautifully designed.
Challenge:
Explaining complex subject matter as well as being highly technical to Paris Air Show attendees. Presentation needed to be informative as well as exciting and impactful. It also needed to speak to wide audience including military delegations, senior leadership, and the press.
Solution:
Created a 360-degree surround stereoscopic domed theater animation to fly-through Raytheon's “Cyber as a Service” environments and solutions.
Visual Excellence
Creative & Technical Innovation
Superior Customer Service
Management Team
Penn
CEO
A serial entrepreneur, Penn has over 25 years of interactive digital media, management and business development
experience. His vision is to develop compelling marketing and branding experiences for companies by employing the latest
techniques from the visual effects and interactive game industries and combine them with the latest in immersive A/V
hardware. In doing so, clients can better explain their products in engaging and visually stunning ways. Penn provides
leadership in all aspects of digital strategy, creative design and project oversight.
Experience
1997-2019 – CEO and Co-Founder Inhance Digital
2019-2020 – President and Co-Founder iXperiential Media
Present – CEO/Founder Immersive Communications dba Immersicom
Penn has worked with Fortune 500 companies such as Andersen Windows, Boeing, Lockheed Martin, United Technologies
Corporation, ExxonMobil, Cisco Systems and Raytheon, to name a few, and has produced well over 1,000 digital interactive
projects. Penn holds a BA in Multimedia from the University of Advancing Technology in Tempe, Arizona.
Dan
Director of Production
My passion for content creation span over 15 years of industry experience. In my current role as a Digital Executive Producer, I oversee the production department, and actively contribute to the company's business development and sales pipeline. I have full oversight for the project's pricing, resourcing and scheduling. I am a client advocate for assigned accounts, while also maintaining budgets and profitability across all projects.
May 15th 2021
Immersicom Exhibits ar our first tradeshow
Immersicom exhibits at the 99th AAPS Convention in Miami FL.
May 17th 2021
Toyota Virtual Auto Show launches!
Immersicom partners with Czarnowski to create the Toyota Virtual Auto Show Experience. Czarnowski designed an amazing virtual autoshow which included video, "Let's Go Places" animated vehicles and environment changes, product specialist videos, 2 photo booths and a Toyota theater which included vehicle reveals, video and a game. Czarnowski provided creative direction, Immersicom created the animations, front-end and back-end programming. As of the first week the site has had over 30,000 visitors and over 130,000 page views!
May 21st 2021
Immersicom Ad goes live on Exhibitor FindIt Marketplace
Our ad can be found under the Category: Exhibit & Event Services / Virtual Exhibits
May 25th 2021
Immersicom Exhibiting at the Military Virtual Training and Simulation Summit
Immersicom will be demonstrating our animation, interactive, augmented and virtual reality capabilities at the summit in Orland FL.
June 23rd 2021
Immersicom's CEO will be part of the Key-note panel at the Serious Play Conference
Penn Arthur will be participating in the panel entitled: "The Future of Learning" at the Serious Play Conference online June 23-25, 2021.